…”the space has been organized as a series of pleasurable urban experiences.”

Read more: http://www.philly.com/inquirer/magazine/98583599.html#ixzz0tre2s1sr

http://www.philebrity.com/2010/03/22/in-the-future-we-will-all-be-piazzas-pafa-reveals-plans-for-lenfest-plaza/

Partner David Rubin was interviewed for www.urbandesignpodcast.com in which he asserts that the 21st century is the century of landscape architecture.

The home page of the web site uses the iconic "O" from the new logo as the navigational tool.

Through close collaboration with Pentagram’s Abbott Miller, a new visual system was developed for Olin Partnership to enhance the studio’s position at the forefront of the landscape architecture profession. The new branding distills the moniker to simply OLIN; representative of an aggregate of talent. The ‘O’ of OLIN is elevated into an iconic visual mark, a hub around which the studio’s identity revolves. Vibrant colors and flexible logo compositions form a dynamic counterbalance to the simplicity of the name and mark, expressive of OLIN’s sophistication and uniqueness in the profession. OLIN’s new website extends the graphic identity into a navigable experience that encourages users to view the studio’s work through a series of different lenses. The result is a rich and intuitive environment that complements OLIN’s deep understanding of public space and strong sense of service.